Kiddoz – Sri Lanka’s first-ever Baby and Kids online marketplace by LIMRA Holdings

Kiddoz, Sri Lanka’s first-ever Baby and Kids online marketplace, has been unveiled as the latest venture of leading Sri Lankan company LIMRA Holdings Limited. Kiddoz is being developed in close consultation with the esteemed E-commerce Consultant, Fathhi Mohammed (Co-Founder of PickMe Sri Lanka), who has come on board as a Strategic Consultant.

Wednesday, August 24, 2022

Kiddoz is a revolutionary technology company built by parents, for parents and their loved ones. Its Mission is to simplify parenting at every stage so that parents can spend more time with their children and less time worrying about everything else. As Sri Lanka’s first-ever parent-focused online ecosystem, Kiddoz marketplace provides parents and gift givers an intuitive, convenient, online experience that connects them with trusted global and local brands, traditional retailers, and a unique network of home-based retailers. Kiddoz allows customers to shop for a wide selection of products for mothers, babies, and kids.

One of the core objectives of Kiddoz is to boost entrepreneurship in Sri Lanka by empowering talented entrepreneurs seeking a platform to market their curated products and services. It aims to fill this gap and harness the power of local entrepreneurs within this industry by matching them with new markets. Therefore, a carefully-vetted network of home-based retailers providing quality rated products and services have been given the opportunity to market their products through Kiddoz. Every seller can perform a multitude of functions easily such as intuitively owning and managing their online shops, modifying listings, identifying product showings, providing custom product offerings and more.

Asvine Ganeshan – CEO of Kiddoz stated, “Having been in the industry for more than a decade, we’ve realized this industry has a gap in two key areas. First would be the parents and to-be parents being overwhelmed in trying to find the right shop to source the ideal products and brands for themselves, their children and babies. The second is small and home-grown local businesses not finding the right platform to reach their ideal target audience. Kiddoz was born with the key objective of bridging these gaps, through a convenient and intuitive all-in-one e-commerce marketplace.”

Fathhi Mohamed is the Co-Founder of DishServe, YOHO and PickMe and the Director of Founder Institute for Sri Lanka, the world’s largest pre-seed accelerator program started in Stanford University. He commented, “Every economy condition offers multiple opportunities. Great entrepreneurs identify them and act in a timely manner. Nowadays, every entrepreneur and every company wants to add a tech startup component to their portfolio, but most of them try to do it in their traditional way of running a SME. But I saw a clear difference with Asvine’s and Akeel’s approaches. This encouraged me to spend my time to guide them. They applied the tech startup methodology to their existing business fundamentals and industry knowledge to fuel the fast and sustainable growth even in this difficult market conditions.”

Looking to the future, Kiddoz is planning to integrate new, innovative features to make it the most comprehensive online system for parents. The company also plans to build the technology in Sri Lanka and implement it in the South Asian region with India being earmarked as the first target possibly during the next 12 month period.

With over 28 years of experience, LIMRA Holdings has a renowned presence across many industries and has established a strong foothold as a leader in providing baby and toy products, ICT, and smart and physical security products and services in Sri Lanka and beyond.

Published on Wednesday, August 24, 2022

Share this page

Related Articles

04 Jul 2022

Fathhi Mohamed joins Kiddoz by Strides Tech Solutions (Pvt) Ltd as a Strategic Consultant

Fathhi Mohamed joins Kiddoz by Strides Tech Solutions (Pvt) Ltd as a Consultant, to help us strategically expedite our growth.